Internet Book Marketing: Joint Ventures Are a Win-Win

Reprinted from Phyllis Zimbler Miller’s blog posts as a National Internet Business Examiner.

As I wrote in my April 19th Examiner post, Internet business requires a mind shift from you against your “competitors” to you and your “colleagues” working together.

And an extension of this new mindset is: How can I help others? Is there information I can share? Is there a way to say thank you to someone online by helping that person’s brand?

Recently on Twitter the online book marketing Web site freado.com has been tweeting links to some of my book marketing articles. This was so unexpected and nice that I wanted to say thank you.

How to help a new site? What about a contest to help get the word out? I offered five autographed copies of my novel MRS. LIEUTENANT if freado.com wanted to do a contest.

Vikram Narayan, CEO of freado.com, enthusiastically said yes. Then he and his marketing manager Freya came up with three contest categories – book fans, book authors, and bloggers/reviewers.

The contest – with a Memorial Day theme – started on May 10th and goes through May 25th. You can read the contest information at http://budurl.com/freadocontest . And do enter the contest if you fit one of the three categories.

Now @freado, others and I (@ZimblerMiller) are tweeting about the contest on Twitter – freado.com gets exposure and my novel MRS. LIEUTENANT gets exposure.

Definitely a win-win situation that resulted from wanting to say thank-you online.