Those of you who are regular readers of this blog know that I’ve been working on a genius marketing project created by Paulette Ensign.
The HOW TO USE SOCIAL MEDIA TO INCREASE YOUR BUSINESS tips booklet is available now with social media tips from 14 different businesses. Here are the tips from Miller Mosaic Power Marketing:
SOCIAL MEDIA BASICS
1. Use the same headshot photo of yourself across every social media platform on which you participate. And also use this photo for a gravatar (gravatar.com) for leaving comments on blog posts.
2. Follow the same rules of good manners for social media participation that you would offline. For example, if someone retweets you on Twitter, tweet a thanks (and consider including the link from the original tweet in the thank-you tweet).
3. Employ common sense when deciding what should be a private online message and what should be a public message. On Twitter, for example, you probably would use a DM (direct message) to send your personal phone number to one person.
4. Share new information continuously in your status updates. You want people to engage with you and not unfollow or unfriend you because you always share the same information. (Repeatedly sending out the same message can be considered spamming.)
5. Be careful to distinguish between sharing personal information such as your favorite music, which helps establish bonds with others, and private information, which should not be shared on the Internet. This is particularly important to try to prevent identity theft. For example, on Facebook share your birth month and date but not your birth year (see Facebook privacy controls).
Get the rest of the social media tips now by downloading the FREE tips booklet HOW TO USE SOCIAL MEDIA TO INCREASE YOUR BUSINESS.
(c) 2010 Miller Mosaic, LLC
Phyllis Zimbler Miller has an M.B.A. from The Wharton School and is the co-founder of the social media marketing company Miller Mosaic Power Marketing.
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Twitter: Site_Booster
August 2, 2010 at 10:24 pm
Phyllis, this is a fantastic set of tips. I just downloaded it and went through it quickly. It’s very helpful and unlike many boring long articles on how to do this and that, it’s very much to the point and you can ponder and conclude for your own business.
I appreciate it and thank you for sharing it with us.
Rahman Mehraby
Site Booster Blog