I have just landed on one too many websites where music begins the moment you land on the site.
THIS IS SO ANNOYING!
Whether people are at work and do not want to announce they are surfing the web or whether people are at their own computers and do not want to be bothered by someone else’s choice of “great sounding music,” having music play instantly on a website is a good reason for me – and many, many other people – to immediately click away from the site.
Now, if it is a site I really want to visit, I will look to see if I can turn off the offending music. But I just visited a site where I couldn’t find that option – so away I went …
And immediately started writing this blog post.
As I have said before, the goal of Miller Mosaic LLC’s work with clients is to make it as easy as possible for people to say “yes” to what the clients are offering.
It is difficult to get people to say “yes” if they immediately click away from the annoying music.
This glitch in effective website design is almost as irritating as coming to a site on which you have to wait for the Flash to load.
In today’s top-speed world, most people will not wait for a Flash intro to load. People will click away to someone else’s much more user-friendly site.
WARNING: If you have a site built on iWeb, you need to know that the iWeb platform will disappear in June of 2012. It’s a good idea to start planning now for this occurrence.
And if you are interested in having a marketing-driven WordPress website with all the terrific options that implies, check out our WordPress website service now.
© 2011 Miller Mosaic LLC
Phyllis Zimbler Miller (@ZimblerMiller on Twitter) has an M.B.A. from The Wharton School and is the co-founder of the marketing consulting company Miller Mosaic, LLC, which offers “done for you” and “do it yourself” social media services including marketing-focused WordPress websites.
Visit Phyllis’ “about” page on Google Plus.
View information on Phyllis’ books and ebooks at http://budurl.com/PZMbooks
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